Before you begin to use CPA for marketing, consider if you really have the time to pull it off. You'll need someone to post at least once per day, and then you'll need to include other features such as a Promotions tab or polls. The only way to profit through a campaign such as this is with constantly updated content, but do you have the time?
Have a discount or a freebie on your CPA page is a great way to increase followers. People love freebies. Offering a freebie or other discount will encourage your followers to share the offer. When people share your offer, you are exposing your business to additional customers that may not have heard of you.
Give your CPA page a really strong theme. Know what your about and deliver it in the graphical look of your page. Remember, you have one chance at making an excellent first impression on your new CPA guests. To turn them into real fans, you've got to deliver from the first page load.
Do not wait too long in between posts, or you can risk your audience being swayed by another business owner. People these days have a need for loads of information. if they get that then they have to wait to receive anymore, they will become bored and impatient. Try post at least once every day or two.
Put together a CPA contest. People love fun things like contests and quizzes on CPA. It's one of the things that makes the social media site so very special. It's not that hard for your company or brand to put together a contest, and it can really browse this site open up the engagement level of your community.
Use photos in every CPA update that you do. People love looking at photos on CPA. The more visual a post is, the better chance it has of actually becoming a bit viral. So don't let any opportunity to get visual pass you by, even if your trying to get a post out quickly. Take the time to make it visually great.
When working on CPA fan engagement through building conversation, lean towards posting easy to answer questions. If you post complex questions, you won't get many responses and you could even drive some fans away. Keep the questions simple, and aim for questions that only take a few words to answer. This will increase the interactivity surrounding your page.
If you're working on building your fan base, consider using "Like Ads". These are ads that include a call to action to Like your page right from the ad itself. These ads seem to be just as effective in the News Feed as they are in the right column, so play with the placement.
The marketing you can do on CPA may have surprised you. There are many different opportunities for you to communicate with your audience when it comes to this popular social media site. Use the advice shared in this article and you can take advantage of the CPA and use it to grow your business.